Conference
Agenda
MI EXPO Conference is your chance to interact and engage directly with the industry leaders at the forefront of marketing innovation.
Agenda
| TIME | SESSION |
|---|---|
| 8.30 - 9am | Registration |
| 9.00 - 9.15am | Opening Remarks: Niall McKinney, Founder UTalkMarketing |
| 9.15 - 10.15 | Morning Keynote: The 7 Habits of Marketing Innovation... Inspired by Leonardo da Vinci |
| 10.15 - 10.45 | The art of creative story telling online: James Hayr, Head of Creativity Microsoft |
| 10.45 - 11.15 | Morning Break & Networking |
| 11.15 - 11.45 | Innovation Culture: What it takes and where to start - Cris Beswick |
| 11.45 - 12.15 | Panel - Driving forward an Innovative Culture: Cris Beswick Leading Expert on Strategy, Leadership & Innovation, Michael Smith Deputy Director of Interactive Services COI, Anna Bateson Director of Marketing YouTube, EMEA, Kate Garraway, ITV Daybreak and founder of discount website goodypass.com |
| 12.15 - 12.45 | Innovation through integration: Wayne Gibbin, Communications and Partnerships Director, Viadeo |
| 12.45 - 1.45 | Networking Lunch |
| 1.45 - 2.15 | Afternoon Keynote: Matt Brittin MD, Google UK |
| 2.15 - 3.00 | Start-up's Live: live demos from the next generation Marketing Innovation Start-ups. Screenreach, Grapple Mobile, VeCapture, Qubit, Buto, Carbon Retirement |
| 3.00 - 3.30 | Innovation and Execution: how to achieve exponential growth as an online start up: Rajen Ruparell, Executive Director, Groupon UK and Ireland |
| 3.30 - 4.00 | Networking Break |
| 4.00 - 4.30 | The rising trend of social commerce: Gavin Sathianathan, Strategic Partner Manager, Facebook |
| 4.30 - 5.00 | Launching last-minute services: Dave Slocombe, Product Innovation Manager, Lastminute.com labs |
| 5.00 - 5.20 | Carlsberg AR App Case Study: Alex Newman Head of Mobile, OMD |
| 5.20 - 5.30 | Closing Remarks |
| 6.00 - 7.30pm | Marketing Innovation Awards Drinks Reception |
Platinum Sponsors
Gold Sponsors
silver Sponsors
Partners
Start Ups
